This 1936 vintage advertisement for Kimberly-Clark has a color illustration of a mountain climber with the headline, “White printing paper should be White…but How White.
Year Published: 1936
Approximate overall size – inches: 10.5 x 13.5
“White is the most enigmatic of colors. It can be as mellow as old ivory or as dazzling as snow fields. Recognizing this, the Kimberly-Clark Corporation has, after intensive study, given Kleerfect a new, neutral shade of white…a shade which minimizes eye fatigue and provides the most perfect background for any number or combination of printed colors.”
This is a 83 yr. old original vintage ad removed from a 1936 publication and is not a reproduction of any kind.